Update. Maybelline is back. The back doors have been installed on the truck and we can now proceed with getting a compartment mounted for the generator and a system for securing our LP tanks to the rear bumper. The doors were expensive and gobbled up a big chunk of our capital.
I was thinking about our journey and building our dream. Three months ago if you told me that I would be writing a blog, publishing online articles and writing and directing and acting in a movie, I would tell you that you were nuts. What is so cool about our journey is the variety of hats that a food truck owner needs to wear in order to get the job done. The blog is gaining a little momentum (4000 views), the truck is slowly getting built and Guerrilla Canteen is building the framework for our brand. There is still tons to do. The short list includes purchasing appliances, ventilation and hood installation, electrical setup, LP gas lines installed, plumbing and service window installation. Plus paint job, graphics, permits, licensing. We need to figure out a way to get some exposure and media coverage for our Kickstarter campaign when we do our launch.
I have to admit that I’m a little scared. This is a big risk for Dave and I. We have essentially put all of our life savings, our family’s future and our hard work into Guerrilla Canteen. We believe that our success is an act of will. Failure is not an option. Taking the leap from employee to entrepreneur requires swinging by the seat of your pants over a massive chasm of pitfalls, danger and peril. We have our critics and naysayers who are more that happy to tell us that,” You guys are crazy” and ” It will never work”. Our response to them is that people told Henry Ford, Copernicus and Einstein that they were crazy too. I remind them that we aren’t building a rocket to the moon but a truck that sells food.
As we approach hurdles in this wild adventure, I jam my fear and insecurity into the pit of my stomach. I block out the little voice that tells me, ” You can’t do this” and I listen to my heart which says, ” Yes you can.” Life is too short to not take risks. To engage in a life of passion and hard work and risk is, to me, is the definition of truly being alive.
Guerrilla Canteen 